Based on comments by BMWs global sales chief, 4WheelsNews.com says it expects BMW to fail to dethrone Lexus as the No. 1 selling luxury brand in the United States. It quoted BMWs Ian Robertson as saying that with the wind down of the current 5 Series and the new 5 Series not set to launch until June, BMW is anticipating only “a few digit points” of growth this year. While Robertson didn’t go so far as to concede the crown to Lexus this year, 4WheelsNews noted that the 5 Series represents 25 percent of BMW volume in the United States, making it difficult for the automaker to overtake Lexus this year.
To read the 4WheelsNews article, please click on
http://www.4wheelsnews.com/bmw-unlikely-to-grab-the-us-luxury-crown-this-year-from-lexus/
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